Description: Crisis Communication : A Stakeholder Approach, Hardcover by Ndlela, Martin N., ISBN 3319972553, ISBN-13 9783319972558, Brand New, Free shipping in the US
This timely book explores crises as an inevitable part of modern society, which causes ramifications not only for organisations, but also for a diverse range of stakeholders. Addressing the need for organisations to be guided by a stakeholder-oriented approach throughout all phases of the crisis communication process, the author draws upon various business disciplines and covers the management of issues, risk, reputation and relationships. Covering all stages of crisis communication, from pre-crisis to post-crisis, stakeholder engagement is analysed through a series of case studies, with a particular focus on the role of social media. Scholars of corporate communications and business strategy will find this new book undoubtedly useful, and it will be of particular interest to those involved in crisis communication and management.
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End Time: 2024-11-04T09:34:22.000Z
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Book Title: Crisis Communication : a Stakeholder Approach
Number of Pages: Xiii, 160 Pages
Language: English
Publisher: Springer International Publishing A&G
Topic: Leadership, Business Communication / General, Decision-Making & Problem Solving, Strategic Planning
Publication Year: 2018
Illustrator: Yes
Genre: Business & Economics
Item Weight: 16 Oz
Item Length: 8.3 in
Author: Martin N. Ndlela
Item Width: 5.8 in
Format: Hardcover
